Turning a New Dining Concept into a Destination

Clarabell’s is no ordinary pizzeria, it’s a sun-drenched slice of island life, served crisp and hot from the garden terrace. Guest was brought in to refresh and refine the brand, building on an existing concept to sharpen it’s visual identity, streamline it’s tone, and elevate the guest experience.

Dessert on a decorative plate with cherry tomatoes, a scoop of ice cream topped with syrup, and a mint garnish, on a white marble table with a lamp and blue glass in the background.

Two cheese pizzas on wooden serving boards in a dimly lit setting.

Its all in the Details

At Clarabell’s, every detail tells part of the story. With its bright, mid-century aesthetic and relaxed island energy, the brand needed to feel completely in tune with the space itself. From the shape of a coaster to the tone of a menu, every touchpoint was designed to echo the restaurant’s playful sophistication and thoughtful design.

A dining area with a dark green upholstered banquette with a wavy gold trim, a wooden table with a larger blue glass and a small lamp with a striped green and white shade.

Outdoor patio with yellow umbrellas, white metal chairs with yellow cushions, surrounded by green bushes and pink flowers, with a building in the background.

A pizza box from Clarabell's with a QR code and a sign that reads "Take Clarabell's with you" and options for takeout and booking a table on a smartphone screen.

WHAT WE DID

From updated packaging and signage to content direction and day-to-day design support, our work focused on bringing clarity, cohesion, and character to every touchpoint. The result is a playful identity that feels both familiar and fresh, anchored in its setting and made to stand out.

Art Direction
Brand Development
Copywriting

Photography
Interior Design